We recently launched a new boutique site: Poppy’s Closet. Below is an interview with the wonderful Sarah Peter, owner and design mastermind.
How did Poppy’s Closet start?
After my daughter Poppy was born. She is my inspiration.
What will people find in your shop?
Fashionable clothes for youngens ages baby-6 yrs, A lovely assortment of styles including chic, silly, bohemian, organic, preppy, rockstar & party.
What do you look for when choosing products to offer?
I’m looking to fill the perfect closet, one that offers everything that little ones need to be fashionable and hip.
What is unique about Poppy’s Closet?
Several different styles in one boutique. Poppy likes to mix and match, preppy shorts with a rockstar tee.
If you could only buy one product in your store, which one would it be?
I would say the Gift Card because I wouldn’t be limited to just one product. Everything is so great! I’ll go with the Cream Senorita Dress, goes great alone or with jeans and looks beautiful on Poppy.
Launching a brand new site or a redesign is an exciting time. There is the buildup to the launch date, the nervousness after you flip the switch, and the satisfied relief when things work as they were designed.
Once the launch date has past and customers are starting to flood your site, what then? If you are like most site owners then you are focusing on customer service, marketing and quality content. Unfortunately the needs of your website don’t stop there. Just like a race car, your site requires care and upkeep to make sure it’s running at top capacity. And just like a race car driver needs a pit crew, the site owner needs someone to routinely turn a wrench on the website.
Why every site owner needs a maintenance plan
When I talk to site owners about the benefits of a maintenance plan I almost feel like an insurance agent; telling horror stories and “what if” scenarios trying to illicit an emotional response. The truth of the matter is that part of the benefit of having someone with an understanding of your site’s environment and who actively monitors and conducts backups is invaluable in the event of an incident.
You may ask “What could go wrong?” Here are some examples of incidents that I’ve responded to:
The site administrator accidentally presses ‘delete’ on the root category of your store.
A payment gateway goes down for over 10 hours during the day.
A site owner forgets to pay a hosting invoice and the site is suspended.
The power room at a data center explodes and in the process takes the entire data center offline for over four days. (This really happened.)
What is a maintenance plan?
Our website maintenance plans are designed to fit any budget while providing the service needed by site owners. We keep the site running smoothly so you can focus on running your business. Our plans include site monitoring, timely backups and software updates. Plus, bundled maintenance hours allow for design or development updates.
Your turn
How do you handle your website’s care and feeding? Have you experienced an incident that took down your site?
Entrepreneurs (or “Starters” as the 37Signals guys prefer to call them in “Rework”) all have something driving them to do what they do. Starting something new is risky and not for the faint of heart. Here’s a great inspirational video posted last year from Get Grasshoper to get you thinking about all the possibilities.
hing a brand new site or a redesign is an exciting time. There is the buildup to the launch date, the nervousness after you flip the switch, and the satisfied relief when things work as they were designed.
